Using colours in school branding to evoke emotional connections
Colours affect perceptions and behaviours, and the knowledge gained in studying this phenomenon is immensely useful in branding.
4 essential steps when creating great logo designs for schools.
Blue Apple Education followers and acolytes (don’t laugh!) will have a good idea of what we mean when we talk about ‘Unearthing Your Remarkable’.
How to get a school logo that stands out and makes you proud.
You can pick out someone you know in a crowd even if they have their back to you or are wearing a silly hat (and they are not the friend who always wears a silly hat).
How drone footage works to make your school video more effective and attractive to parents.
New buildings or expansive grounds/outdoor spaces? Aerial footage can add value to your school film.Filming from helicopters or planes is probably not in most schools’ budgets. Thankfully, drone technology has made aerial footage a viable option for school promo...
Using a mini social media video to target families in your area.
Are you making a school promo video this year? Then you’ll already have the footage to create short social media versions. Repurposing your video on social media will help you to get more ROI from your video project and make your social accounts easier to run.
How to increase school enrolments using short videos.
In 2000, a Microsoft study showed that the average person’s attention span was 12 seconds. By 2015, it had dropped to eight seconds.
How to create a school video that leaves a lasting impression.
Choosing a school for your child is a big decision. Parents often do a lot of research – and they start online. Promotional videos for schools give families a feel for what it might be like to attend. Creating the right impression is a key part of driving enrolment. Read on to find out what video can do for your school – and how to get the production right.
What to include in a great school video if you want to get attention.
The secret to creating an effective school video is focus.
That doesn’t make it simple though. Read on for insights on which areas to concentrate and how to streamline the project. Schools often juggle competing priorities, so time is of the essence.
