Blue Apple Education Blog
How to do easy website updates in five minutes
Want to learn how to update a website in five minutes? Start your timer, here we go. 00:00 Open the document(s) with your updated information. 00:30 Log-in to your school website’s content management system. What’s a CMS? It’s software that separates your website’s...
Five warning signs your school website is outdated
How long has it been since your current school website was created? How long since the last major revamp? It’s so easy to put website updates on the back burner and concentrate on the many other pressing issues for schools. A year or two is a long time on the...
Debunking Search Engine Optimisation Jargon
Want to get your school website ranking in Google, but confused by SEO jargon? You’re not alone. Google’s search algorithm covers hundreds of factors. Some of them relate to the text on your school website - like keywords. And some are technical, like the number of...
Are you still wasting money on website support (without anything to show for it)?
Website support for your school - what’s not to like? A helping hand when things go wrong. Specialist advice for the best results. Along with generally lower stress levels. Except that for many schools, it means a monthly fee with not very much to show for it. Maybe...
5 things to remember when organising content on your school website
Consider the planning that goes into an open evening. Like clear signposting and friendly helpers. You wouldn’t leave your visitors to simply wander around looking bewildered. When it comes to figuring out how to plan a website for your school, the same attention to...
Supercharge Your School’s Admissions Process
With the economy contracting at the fastest rate on record, pressure on independent school admission numbers is set to increase still further, which is why it is important now, more than ever to ensure that you maximise EVERY possible “lead” to secure a “sale”. I’m...
How to design a Multi-Academy Trust website
With so many Multi-Academy Trusts looking to expand, as well as increasing awareness of the advantages and benefits their Trust can bring, including economies of scale, it’s crucial to differentiate your Trust from others and stand out effectively. There are many ways...
How to design a school prospectus that gets results
These 10 tips will ensure your school prospectus design is remarkable! Almost all schools have a website. Some good, some not so good but all have the relevant information as required by Ofsted. However, does this mean that a printed prospectus or school brochure is...
4 top tips to help your school convert interested visitors to applicants
Your school has no doubt put a marketing strategy into place to attract visitors to your website, and has encouraged them to visit your school so they can see what a great place it is! You now need to turn them into applicants... and this blog post will give you some...
Eight effective ways to attract more visitors to your school’s open day
Around about now is the time that schools are starting to prepare for their spring open days and it is never too early to explore ideas about how you can improve your digital marketing to attract more people to your event. This post explores some ideas you might like...
A school video is worth so much more than photos… or words
“90% of parents say video helps their decision process, so let us create a film that brings your school to life.” Blue Apple Education In today’s crowded school marketplace, competition is rife and your school needs to find something that will give you a competitive...
Things to consider when choosing a design agency for your school…
What is a design agency? A design agency is a workplace for designers and artisans engaged in the conception, design and development of new products, services, or ideas. It usually offers both digital and print services as well as specialising in...
How do you go about identifying your school’s unique selling point (USP)?
Firstly, if you are not entirely sure what the abbreviation USP stands for, here is a great definition: A feature or characteristic of a product, service, etc. that distinguishes it from others of a similar nature and makes it more appealing. Your school’s USP...
Top tips to help your school have an amazing open day
Your school open day is one of the most important events in the school calendar. It provides an excellent opportunity for you to showcase what your school does best ... from showing off your amazing classrooms and facilities, to offering advice and answering...
Six ‘non-negotiables’ of the most successful school marketing and admissions departments
Marketing and admissions departments in schools are usually very exciting places to be. In our experience, they are made up of forward-thinking staff with an abundance of ideas. Often their main challenges lie in getting the huge amount of work done with the...
The digital revolution in schools
The digital revolution for schools one year on - how can schools benefit? In summer 2018, Damian Hinds outlined his vision for a digital revolution in schools. He wanted the tech industry to really put themselves out there to help schools with all things digital. The...
The Power of Effective Communications and Marketing for School Improvement
The effort required to guide a school through the inspection process is considerable. Countless hours of exertion and development are scrutinised in a short period, with the inspectors digging deep into the inner workings of the school. And the post-inspection period...
4 Ways Workshops Help Engage Teachers and School Staff
Top Tips For Using Social Media For Your School
The reports are true! Everybody is online and on social media. You might think, especially if you’re teaching your students to be more present and spend less time on their phones, that your school does not need social media. However, just as you need a website to...
Three Ways to Increase Your School’s Social Media Engagement
You’re an expert in your school and we’re experts in online presence so we should be a perfect match to increase your visibility and reach your parents and students! Followers are fantastic, but engagement is key! If you want followers, clicks, likes, comments and...
The Future of Professional Development in a Digital Age
5 Essential Design Tips when Creating your School Brand
One the best visual representations of your school is expressed through the Logo. Logos represent your school’s beliefs and values through imagery designed specifically to brand your school in the most remarkable way.
Three Essential Stages when Designing School Marketing Products
In this Blog we discuss the three stages a designer goes through in order to create a remarkable design for a school!
5 Ways to make your school
website effective for current parents
Websites are a key tool for any school, but many focus their…
Blue Apple Education
We are Communication & Design Experts, unstoppable in our quest to unearth and champion the ‘remarkable’ in schools.
In seeking the ‘remarkable’, we listen, we investigate, we question, we challenge, we think, we digest, we push, we re-think.
We understand... then we create.
#UnearthTheRemarkable
#VideoED
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